Fitness personality Robin Arzon’s Tulum wedding might not have been for everyone—it involved all-vegan fare, sunrise yoga, and a wedding day 5K—but the most important thing was that it was definitely ideal for her and her husband, investment manager Drew Butler.
The pair, who met by chance at a speakeasy in NYC’s East Village back in 2016, wanted their February wedding celebration to have all the spirituality of Burning Man, combined with the tranquility of their natural surroundings, punctuated with great songs and music mixes to get their guests groovin’ on the dance floor.
“Our daily lives are rooted in high vibration fitness, health, and wellness,” Arzon, 37, tells The Knot in her exclusive wedding announcement. “We wanted our wedding to be an immersive experience, not one day. We are spiritually luxe, and our weekend is where Burning Man meets elegance and community. We planned every event of our wedding weekend with the same precision as the actual wedding.”
The couple hosted 90 of their closest friends and family for the weekend, which was divided into several different days’ worth of activities, all thoughtfully curated to encourage relaxation, flow, and community.
“We wanted our wedding to be a four-day affair where guests left feeling connected with each other and better than they felt when they arrived,” Arzon says. See the couple’s full wedding album captured by photographer Carlos Elizondo below.
THE FIRST LOOK
The couple went big with their wedding celebrations, hosting events for their guests at several different locations throughout Tulum from Thursday through Monday.
“We wanted to throw a luxe, wellness-focused Burning Man festival on the beach,” Arzon explains. That meant plans that included “100% vegan food, cacao ceremony, cenote excursion, morning meditation, [and] sunset yoga.”
“Reem Acra designed both of my wedding looks,” Arzon says. “We wanted the ceremony to feel formal,
even though it was on a cliff overlooking the beach.”
Her first dress was an A-line lace gown with long sleeves and a simple veil, while her second dress showed off a bit more of Arzon’s personality. The second reception look was a two-piece dress that showed my tattoos. I also had a custom jacket made with two skulls holding hands that says ‘Til Death Do Us Part.’ Our crew was going to party late into the night and our afterparty was the biggest party in Tulum. I needed two looks!”
Both Arzon and Butler’s rings held personal significance to the newlyweds. Butler custom-designed Arzon’s engagement ring (just months after they met!), working with Doug Blanchard of Boston Jewelry Company to create a unique ring that looked like “She-Ra meets Beyonce meets Royalty.” Butler opted to wear his late father David Webb’s wedding band, a braided two-tone gold ring that Arzon renewed with a personalized inscription.
THE WEDDING PARTY
The wedding party looked, like the bride and groom, sharp. Arzon’s six bridesmaids had two options for their wedding day looks: either a navy lace jumpsuit or a body-hugging yellow dress. Hair and makeup was done by Tiffanie Garrett, who flew in just for the day from New York City.
“Given the tropical location, we weren’t afraid of color,” Arzon says. The gals all donned chandelier earrings handmade by Italian artist LeAleCreazioni to unify the looks. Butler’s six groomsmen wore custom blue suits with marigold pocket squares for a pop of color. Their jackets were each inscribed with #arzoninlove as a subtle nod to the special occasion.
THE DECOR AND DETAILS
In keeping with the environmentally friendly feel of the five-day wedding ceremony (Arzon and Butler didn’t use any paper stationary, opting to send invitations and save the dates digitally), the couple similarly made conscious decisions about their flowers. The event planning and design was done by Kerry Beach Events, who kept these details in mind throughout the process of filling out the venue.
“It was important not to be wasteful and also use what’s natural to the jungle around us,” Arzon says, adding that they used white, black, green and yellow elements in their bouquets. “The chuppah was made of large palm fronds and suspended from the ceiling, creating a floating effect that overlooked the ocean.”
Both Arzon and Butler are big music fans, and so it should come as no surprise that they were picky about what was playing throughout their wedding day. The pair selected DJ Mode, who customized the music selection after flying in from NYC for the day.
“All of our ceremony music was a solo acoustic guitar playing Bob Marley, Elvis, Sade, Bill Withers,” Arzon says. “I walked [down the aisle] to ‘Unchained Melody’ and Drew walked in to ‘Somewhere Over the Rainbow.'” The couple’s first dance was a mashup of Etta James’ “At Last” and Drake’s “One Dance,” ending with Elvis Crispo’s “Suavemente.”
The couple got creative with their cocktail hour beverages, offering up a number of custom-created cocktails, courtesy of Mezcal in the Jungle. Drinks included the Lovely (raspberries, lemongrass agave honey, fresh pineapple, Mezcal); the Sirio (tangerine juice, infused aperitif, basil, Mezcal); the Velvet (hibiscus elixir, pineapple, yellow lemon, Mezcal); and the spicy passion fruit margarita (Mezcal, fresh passion fruit, chile de arbol tincture, himalayan salt rim).
“We designed every vegan dish directly with chef Jose at Papaya Playa Project,” Arzon says. “We wanted our guests to feel wowed by vegan food like cauliflower tartar, balsamic glazed peaches, coconut milk risotto, as well as traditional Mexican dishes.”
“Hire a planner if you can afford it,” Arzon tells us. “I honestly didn’t want to get into the weeds of wedding planning. I’m decisive AF and didn’t want to spend tons of time on tiny things. This was streamlined! [Also,] Tulum is a different speed than New York. Definitely hire someone you trust to get the best rates, keep vendors on task, and get [it] done.”
To complete their guests’ experience, the couple sent everyone off with prepared bags that included custom aviators (#arzoninlove), custom-etched palo santo to “clear their energy,” all natural/organic SPF, bug spray, and healthy vegan snacks.
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